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Keep the Poetry

Keep the Poetry is where Tenny Pinheiro writes about how designers stay essential, human, and indispensable in an AI-accelerated world.

Teams are underestimating product poetry. Users will not.

Teams are underestimating product poetry. Users will not.

April 20, 2026

AI is forcing teams to optimize designers for speed. The winners will be the ones who keep the poetry.

"The Design Process is Dead". (Jenny Wen, Design Lead Claude).  But, is it though?

"The Design Process is Dead". (Jenny Wen, Design Lead Claude). But, is it though?

April 17, 2026

To say "converge and diverge" is dead, is to literally say lateral thinking is dead. Ok, let's talk about Mehrabian’s 7-38-55 rule, then.

The AI-kills-designers narrative is dead. Service Design matters, more than ever (but, with a catch).

The AI-kills-designers narrative is dead. Service Design matters, more than ever (but, with a catch).

April 16, 2026

The AI-kills-designers narrative is dead. Craft-centric is coming back. And why Service Design matters, more than ever (but, with a catch).

AI produced garbage, is (also) waste. Power is increasing exponentially. Control is lagging. Why this is great for designers?

AI produced garbage, is (also) waste. Power is increasing exponentially. Control is lagging. Why this is great for designers?

April 15, 2026

AI produced garbage, is (also) waste. Power is increasing exponentially. Control is lagging. Why this is great for designers?